Evaluation: What have I learned from my audience feedback


Audience feedback in the media industry is vital because media products are created for the consumers as they are the ones who will be paying the money.

Before starting this project i produced a questionnaire asking members of the public what they thought made a good teaser trailer, i also asked how many people viewed the films website and it turned out that the majority didn't view it so thats why i decided against that as one of my ancillary tasks. This kind of audience feedback is vital to a successful project.



From the audience feedback i retrieved from the questionnaires i found out the following things:

  • The most popular genre of film is horror
  • People think that the best teaser trailers last around 30 seconds (I didn't follow this feedback because 30 seconds wasn't long enough for all of the footage that i wanted to put in)
  • People normally view film trailers on TV
  • A film trailer should only give away a little bit of the story compared to lots or none

However, the feedback i received while i was making the trailer and the ancillary tasks is just as important because they allowed me to see what i was doing wrong and how i could change things from a non biased point of view, i also uploaded my trailer onto youtube and facebook but unfortunately no one added any comments that were sensible, some people did however 'like' my video which has become an important part of facebook. However, i will show you that someone did at least comment on the video which shows what kind of feedback could be possible.

I also gained some feedback through this blog and its ability to place comments on peoples post, i took in all of the feedback and changed parts of my project where necessary, here is some
examples of comments i got.



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